The Knowing Garden Classroom in So. Redondo Beach, CA

MELODY ELDER M.A. Ed. of Awakened Heart Parenting, will facilitate our conversation on the role of commercialism in the lives and well-being of children all ages from infancy through adolescence as well as the role commercialism plays in our learning environment.  The evening will begin with a viewing of the compelling film, Consuming Kids, followed by discussion.  Excerpt of film content: Consuming Kids throws desperately needed light on the practices of a relentless multi-billion dollar marketing machine that now sells kids and their parents everything from junk food and violent video games to bogus educational products and the family car.  Drawing on the insights of health care professionals, children’s advocates, and industry insiders, the film focuses on the explosive growth of child marketing in the wake of deregulation, showing how youth marketers have used the latest advances in psychology, anthropology, and neuroscience to transform American children to one of the most powerful and profitable consumer demographics in the world.  Consuming Kids pushes back against the wholesale commercialization of childhood, raising urgent questions about the ethics of children’s marketing and its impact on the health and well-being of kids.

PLEASE VISIT awakenedheartparenting.com for more information.  The workshop will be held in the TKG classroom.